 So you want to start your writing career, but you don’t know where to start. Everyone’s been there—that’s why Night Heron Media is here to help! Read on for advice and tips on how social media can jump-start your writing career.
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 In today’s digital age, it’s becoming increasingly important to market yourself and your book as a product rather than a piece of art. While the writing itself is a key part of finding success as an author, you also have to use marketing as a tool to set yourself apart from others. By publishing your book, you have put your own product out into the world. To ensure it does well, you have to take extra steps to promote it. Here are a few tips to help you get started.
 For a new author, the publishing industry is a complicated, obscure puzzle with many moving pieces. While the idea of publishing the greatest novel of all time is rather romantic, there is more than great prose at play in the publishing process. Here are a few industry secrets every author should be aware of.
 We live in a digital age, and even the most techno-phobic among us have used the Internet to search for a book or author we love or whose work we want to read. Few things are more frustrating than when not even Google has the answer to what you’re looking for, and if you’re a writer without a website, we have some bad news for you--this is most likely the case when people search for you. Don’t worry, though, we have good news, too! You can clear up a lot of this search confusion. Enter: the author website.
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